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Ray-Ban opens its first store in the heart of Florence.

Ray-Ban opens its first store in the heart of Florence.

In a historic context where ever-increasing uncertainty seems to the norm, the opening of the new Ray-Ban store in Florence intends to be an encouraging sign, a step towards a new normality. The store is situated in a 19th century historic building in Via Calzaiuoli 44-52R. Also with this store the Ray-Ban brand aims to

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