Rimowa enters the eyewear world with Thélios. wmido - July 13, 2020 - Accordi/Licenze Thélios, the eyewear expert of French luxury group LVMH, announced their exclusive partnership for the design, production, and distribution of Rimowa Eyewear, the first-ever eyewear collection from luxury luggage brand. Combining lightness, functionality and innovation, Rimowa Eyewear shares the values of the maison’s iconic luggage. The Summer 2020 collection features both sunglasses and optical frames…
The CR7 Eyewear collection lands in optical stores. wmido - June 12, 2020 - What's new After signing a five-year worldwide, exclusive agreement for the creation of eyewear collections under the CR7 brand, Italia Independent presents – in a world preview – the first release entirely inspired by and designed for Cristiano Ronaldo and capable of expressing all the drive and explosive energy of the champion of style par excellence both…
The artistic journey through the world of Nirvan Javan wmido - May 21, 2020 - What's new Nirvan Javan is the expression of a modern society characterised by a philosophy of diversity and freedom beyond boundaries. The symbiosis between cultures and the invitation to see the world through one’s own eyes is the essence of the Swiss brand. This new stylistic, conceptual approach takes the brand to a higher stylistic level, as…
L.G.R.’s solidarity initiatives to combat the Coronavirus emergency Paola Ferrario - May 8, 2020 - What's new In full awareness of how today, above all, it is forward-looking, as well as necessary, for entrepreneurs to be socially responsible, L.G.R has chosen to take action through a solidarity initiative addressed to two associations that engage daily in the battle against Covid-19 : the Misericordia di Firenze and the Salvamamme Association. To the volunteers…
Diamond powder Paola Ferrario - April 29, 2020 - What's new Sunglasses are an exceptional highlight of the luxurious couture Diamond line by LARA D’. The accomplished Italian designer has taken her love of innovation to the next level in four sunglass models with an eye-catching natural 24k diamond powder decoration on the elegant dark UV protective lenses. Using a lens with a 4mm thickness and a precise technique for…
Safilo’s “phase 2” Paola Ferrario - April 28, 2020 - What's new Safilo is implementing multiple control and prevention measures in response to the current situation, following all safety procedures throughout the entire supply chain, from its manufacturing sites to the distribution network. Its aim is to protect its people and products, now and for the future, while, at the same time, striving to ensure seamless operations…
We are living in the future Paola Ferrario - April 23, 2020 - What's new The new adv campaign of Vava projects us into the future. Its mission is to represent the man in control of the technological world whilst ahead of himself also, expressing the antithesis of acceleration and rest. In an environment of high-speed culture, turbo capitalism, media overload, digital revolution, consumption ecstasy, mega trends and velocified culture, our eyewear…
A newly alloy Paola Ferrario - April 23, 2020 - What's new Okia has created a brand-new collection of ultra-light eyewear made with a newly invented alloy called Superflexium. Thanks to many years of continuous research and study with their team of experts, Okia has learnt and well-handled key technologies for magnesium aluminium alloy eyewear manufacturing, such as perfectly insert hinges or stable anodizing treatment for complicated structures in…
