Tag Archives: Canada

Transitions Optical Invites a New Generation of Transitions Lens Wearers to Share Experiences and “Live the Good Light”

Transitions Optical Invites a New Generation of Transitions Lens Wearers to Share Experiences and “Live the Good Light”

Transitions Optical is launching its new advertising campaign in Canada called “Live the Good Light™”, with a focus on engaging and attracting a younger generation of single-vision wearers to the photochromic lens category. The campaign brings the Transitions brand to life by educating consumers on adaptive lens technology through both indoor and outdoor experiences. The

Transitions Optical Announces Total Sun Protection Education Campaign in Canada

To help educate Canadians on the importance of protecting their eyes from the sun just as much as their skin, Transitions Optical has unveiled a new campaign focused on the need for total sun protection. The multi-tiered campaign includes the release of new survey findings, an initiative focused on eye sun awareness with the Canadian

Kirk & Kirk signs US and Canada distribution deal

Kirk & Kirk, brand launched by Jason Kirk in 2014, has signed a deal with Luxe-Lab to distribute its Vivarium and Solarium collections in the US and Canada. ‘Kirk & Kirk is very excited to be working with Richard Wilhelm and Luxe-Lab. Richard has built an excellent reputation over his years in the industry for

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