Tag Archives: adv campaign

“Nothing feels like a Silhouette”

“Nothing feels like a Silhouette”

Lightness has been the hallmark of the Silhouette brand for decades. The new campaign communicates this important USP with contrasting images and various shades of meaning.  To make it easy to identify with the idea of lightness, the apposite is used as a reference point. This creates a visual contrast between heavy and light. There

An advertising campaign with a strong visual impact

The Great Cretto is the largest piece of site-specific land art in the world, created by Alberto Burri between 1984 and 1989 on the spot where the city of Gibellina (in the province of Trapani, Sicily) was completely destroyed by an earthquake in 1968. A vast expanse of white concrete covers the ruins of the town, almost like a

#EveryONE: the new Italia Independent adv campaign

The SS 2018 communication campaign of the brand is signed by the artistic direction of the talented director Alexi Tan. Fresh, sexy, bold and explosive, #EveryONE Campaign celebrates the uniqueness of the individual, invaluable because it is unique and unrepeatable. “The only true diversity is our uniqueness: in feeling, perceiving and re-elaborating. What unites us

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