Author Archives: Paola Ferrario

Safilo’s “phase 2”

Safilo’s “phase 2”

Safilo is implementing multiple control and prevention measures in response to the current situation, following all safety procedures throughout the entire supply chain, from its manufacturing sites to the distribution network. Its aim is to protect its people and products, now and for the future, while, at the same time, striving to ensure seamless operations

COVID-19: Salmoiraghi & Viganò sets up “phase 2”

Following the COVID-19 emergency in a little over a month, beginning in mid-March, Salmoiraghi & Viganò, the largest Italian franchise, revolutionised its work model over the entire country. The brand has invested greatly in the definition of a new health and safety protocol for employees and customers in stores, in innovative services and in digital

How Luxottica faces and fights the Coronavirus

Starting with its most valuable asset, the group has adopted extensive measures to ensure the safety of its employees and their families. Through its recently launched “Protect Our People” initiative, the Company will ship masks directly to the home of any employee who needs them. A comprehensive work from home strategy has allowed employees to

We are living in the future

The new adv campaign of Vava projects us into the future. Its mission is to represent the man in control of the technological world whilst ahead of himself also, expressing the antithesis of acceleration and rest. In an environment of high-speed culture, turbo capitalism, media overload, digital revolution, consumption ecstasy, mega trends and velocified culture, our eyewear

Safilo launches #united4eyecare

Safilo launches #united4eyecare, a global corporate initiative that embraces all the actions taken by the company in response to the Covid-19 epidemic. Safilo is undertaking initiatives in many countries where the Group operates, with particular attention to those most affected by the virus, such as Italy, Spain, and the United States. The initiative’s focus is

A newly alloy

Okia has created a brand-new collection of ultra-light eyewear made with a newly invented alloy called Superflexium. Thanks to many years of continuous research and study with their team of experts, Okia has learnt and well-handled key technologies for magnesium aluminium alloy eyewear manufacturing, such as perfectly insert hinges or stable anodizing treatment for complicated structures in

Celebrating past design in the present

Gebrüder Thonet Vienna – the historic furnishing accessories company from Austria – has won its first Red Dot Award. The N.200 lounge chair by renowned designer Michael Anastassiades was awarded the Red Dot Best of the Best 2020 in the category Home and Seating Furniture. An international guarantee of excellence introduced for the first time