Zeiss Bridges Final Gap in Ultraviolet Protection in Clear Lenses with Zeiss Uvprotect Technology

The introduction of ZEISS UVProtect Technology bridges a critical gap in UV protection in clear lenses – from the previous 380 nanometers in clear lenses to complete UV400 protection. According to The Vision Council, this largely unknown gap in protection has accounted for four of five consumers being exposed to as much as 40 per cent of the most harmful UV rays. This exposure is directly linked to photoaging, cancer and cataracts – the leading cause of blindness.
A new consumer survey released by ZEISS in conjunction with the launch of UVProtect found consumers are significantly uninformed regarding the impact of UV on the eyes. Less than 10 per cent of consumers are aware that cataracts are a direct side effect of overexposure to UV, and only 13 per cent are aware that skin cancer around the eyes is a potential side effect. However, 87 per cent of glasses wearers would consider purchasing clear lens eyeglasses with UV protection if an option was available. Among parents, only three per cent of parents are aware that 50 per cent of eye damage from UV radiation occurs before the age of 18, and less than 10 per cent are aware that children’s eyes are exposed to three times as much UV radiation as adults.
“This is the first time that sunglass-level UV protection will be available in clear lenses, giving eyeglass wearers 100 per cent UV400 protection for their eyes and eyelids,” said Bryan Rossi, general manager of Carl Zeiss Vision Canada, Inc. “With this, ZEISS UVProtect Technology establishes a new standard of care in the eyecare industry. All ZEISS lenses come automatically with this UV protection.”
The World Health Organization has established 400 nanometers (UV400) as the recommended standard for UV eye protection – the highest protection available in premium sunglasses. To date, 380 nanometers (UV380) has been accepted as the standard level of UV protection for clear lenses by the American National Standards Institute and the International Organization for Standardization. This is largely due to the fact that this was the highest level of protection that lens manufacturers could achieve in the most commonly sold lenses without compromising clarity.
With UVProtect Technology, ZEISS is enabling a new effective standard of UV400 for clear lenses across all lens materials. As part of this effort, ZEISS will not patent the UVProtect Technology in the hope that other industry leaders will step up and raise the level of UV protection for all patients around the globe.