Because it is essential to rethink fashion, to become responsible and because what we do today affects the future, Claudie Pierlot – French brand of clothes, shoes and accessories – launches Claudie Cares, a first step of actions to improve our impact on the planet.Through the Claudie Cares programme, four pillars have been built, for more transparent fashion and respectful of the planet, no compromises on style.

The four pillars

Claudie Cares for fabrics and is committed to offering increasingly eco-responsible materials. Cotton from organic farming, recycled wool, lyocell or even ecological jeans, the alternatives offered by the brand are numerous and develop season after season.

Claudie Cares for environment and is committed to reducing the environmental impact of its collections. Therefore, 62% is produced in the Europe-Mediterranean area and the brand favours the lesser modes of transport. polluting. Moreover, Claudie Pierlot has a strict goal of zero destruction, both for his materials and for his unsold objects. They have been offered for more than five years to associations such as AIDES or fashion schools.

Claudie Cares for people is committed to continuing to put people at the centre of its priorities. Factories apply strict specifications to meet health, safety, environmental and labour law standards.

Claudie Cares for French “savoir-faire” and is committed to preserving it. Claudie Pierlot has its own workshop in the heart of the 1st arrondissement of Paris, where products are created using the label method. It is here that designers, modellers, engravers, mechanics, stylists and connoisseurs bring sketches to life, designed by Artistic Director Vanessa Pierrat and her team.