Tag Archives: Optiprism

Maya Hayuk for Max Mara

Maya Hayuk for Max Mara

Max Mara collaborated with the artist Maya Hayuk to celebrate the Autumn/Winter 2015-2016 eyewear collection. The name of the project, “Optiprism”, recalls the Italian word “ottimismo” (optimism) while playing with the English terms “optical” and “prism”, which are the basic concepts of vision and prism. The new distinctive detail of these Max Mara sunglasses and

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