The Zaccagnini Institute reschedules its conference events Paola Ferrario - March 2, 2020 - Eventi The Zaccagnini Institute reschedules its conference events Paola Ferrario - March 2, 2020 - Eventi In response to the critical situation that the spread of the coronavirus (COVID-19) is creating also in an optics sector that is already in decline, the management of the Institute has confirmed the dates of two programmed events: one in Bologna as always and a completely new one in Milan. This is to prove its…
Digital fashion like you’ve never seen before! Paola Ferrario - February 27, 2020 - Eventi The last days of Milan Fashion Week were beset by the Coronavirus. The baton then passed to Paris where the autumn/winter 2020/2021 fashion shows will be taking place until Tuesday, 2 March. 71 fashion shows and 25 presentations are programmed, and these are also in trouble due to the health emergency posed by the Coronavirus.…
MIDO 2020 will take place from July 5 to the 7 at Rho Fiera Milano Paola Ferrario - February 26, 2020 - Eventi After the February 22 announcement of MIDO’s postponement made its way around the world, the international eyewear exhibition, leader in its sector, is immediately getting back on track. Today the organizers announced the new dates to celebrate the fair’s 50th anniversary, which will now take place from Sunday, July 5 through Tuesday, July 7 2020,…
MIDO’S 50th edition has been postponed Paola Ferrario - February 22, 2020 - Eventi Saturday February 22, the Board of Directors of MIDO, the world’s leading tradeshow dedicated to eyewear, met in order to set up and define a strategic response to the CoVID-19 emergency, in relation to the upcoming edition scheduled for February 29 to March 2. MIDO’s organizers have announced that the Board has decided to postpone…
MIDO: l’alleato perfetto per le strumentazioni Paola Ferrario - February 20, 2020 - Interviste Da oltre 50 anni Polyoftalmica si occupa della distribuzione di strumenti per l’oftalmologia. Matteo Cerlin, Specialista di Prodotto dell’azienda, ci racconta come la società ha vissuto MIDO fin dalla sua prima edizione. Quando è nata la realtà società e come si è posta su mercato? Nel 1966 a Milano come azienda di produzione riuniti e…
From eyesight to vision Paola Ferrario - February 20, 2020 - Eventi Save the date: Saturday February 29th at 6:30pm in the Services Center Auditorium, a gala evening of festivities and sharing, open to all MIDO participants. The evening begins with the “From eyesight to vision” presentation by sociologist Francesco Morace, on consumer habits and tastes in eyewear in the last 50 years – from the technical…
MIDO: un supporto per l’industria Paola Ferrario - February 19, 2020 - Interviste Due anni Angelo Trocchia assumeva la direzione del Gruppo Safilo. Con lui abbiamo cercato di capire come la Meraviglia abbia contribuito a fare crescere la sua azienda. Quando avete partecipato al primo MIDO eravate un’azienda a conduzione familiare, poi siete diventati una multinazionale: cosa ha significato per la vostra realtà MIDO? MIDO è sempre stato…
Stand up for Green, MIDO’s emphasis on eco-sustainability Paola Ferrario - February 18, 2020 - Awards, Eventi Only a few days remain until the first “Stand up for green” edition – the contest that will acknowledge the prize-winning stand designed and built around eco-sustainable principles. The award grew out of the idea to reward exhibitors for their environmental stewardship awareness and focus on good practices of sustainable living. The winner will be…