Tag Archives: MIDO

New MIDO dates: February 6-8 2021

New MIDO dates: February 6-8 2021

Difficult but unavoidable, the decision to move the 50th edition of MIDO to 2021 was made by the Management Board of the leading global eyewear trade show. “The ongoing Covid-19 pandemic in Italy and its swift spread to the rest of the world, along with doubts about when the crisis willnormalize globally, have forced us

Vitaloni: the reasoning behind the new dates for MIDO

Regarding the crisis caused by the COVID-19 emergency, the MIDO organisers have postponed the 50th anniversary edition to early July. Giovanni Vitaloni, President of the event, tells us about what led the Board of Directors to this decision which aims at relaunching the industry. Following the evolution of the spreading of the Coronavirus, the scenario

Digital fashion like you’ve never seen before!

The last days of Milan Fashion Week were beset by the Coronavirus. The baton then passed to Paris where the autumn/winter 2020/2021 fashion shows will be taking place until Tuesday, 2 March. 71 fashion shows and 25 presentations are programmed, and these are also in trouble due to the health emergency posed by the Coronavirus.

Fashion in the times of the Coronavirus

In relation to the development of the spreading of the Coronavirus, the MIDO Board of Directors, as we have previously announced, has postponed the 50th edition to late May/mid June (the dates are still to be notified). The decision was made even before the issuing of the Ordinance, signed by the President of the Region

Eyewear of the Future as seen by the Certottica Academy

In honor of the extraordinary 50th anniversary of MIDO, the second-year students of the ITS Academy in eyewear design and engineering (a 2-year postgraduate course funded by the Veneto Region and MIUR, run by Fondazione ITS Cosmo and promoted by Certottica), produced 25 designs as a tribute to the Golden Edition. Based on input from MIDO,

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