Tag Archives: Max Mara

Early renewal between Safilo and Max Mara

Safilo Group and Max Mara brand have announced the early renewal of their licensing agreement for the design, manufacturing and worldwide distribution of the collections of optical frames and sunglasses. The new agreement will now run until December 31, 2023. Safilo and Max Mara enjoy a partnership which spans nearly 20 years, dating back to

Maya Hayuk for Max Mara

Max Mara collaborated with the artist Maya Hayuk to celebrate the Autumn/Winter 2015-2016 eyewear collection. The name of the project, “Optiprism”, recalls the Italian word “ottimismo” (optimism) while playing with the English terms “optical” and “prism”, which are the basic concepts of vision and prism. The new distinctive detail of these Max Mara sunglasses and