Tag Archives: Giovanni Vitaloni

Vitaloni: the reasoning behind the new dates for MIDO

Vitaloni: the reasoning behind the new dates for MIDO

Regarding the crisis caused by the COVID-19 emergency, the MIDO organisers have postponed the 50th anniversary edition to early July. Giovanni Vitaloni, President of the event, tells us about what led the Board of Directors to this decision which aims at relaunching the industry. Following the evolution of the spreading of the Coronavirus, the scenario

50 years of MIDO, 50 years of history and growth in the international eyewear industry

On May 14, 1970, MIDO opened its doors to visitors for the very first time. At the entrance to Pavilion 30, under the wording “MI-DO – OPTICS AND OPHTHALMOLOGY EXHIBITION”, eight flags, including those of the EU’s founding members: Italy, France, Germany, The Netherlands, Belgium, and Luxemburg, waved in the breeze. Ninety-five exhibitors displayed at

MIDO eyewear show celebrates 50 years with “Golden Edition”

A sensational innovation-filled edition of the top global eyewear event. A lot of changes have occurred in the world of eyewear from 1970 to the present. MIDO has written its transformative history over the course of these 50 years. At the first edition, there were 95 exhibitors (67 Italian and 28 from other countries) who

MIDO introduces the Stand up for green competition for the most sustainable booth

MIDO continues its journey on the road to sustainability with Stand up for green, the competition that recognises those who plan and create their own stand by adopting eco-friendly criteria, inviting all exhibitors at the 2020 edition to take part. The winner will receive an award at the MIDO fair during an evening event organised

The countdown for DaTE has started

Soon cutting-edge eyewear will have a new unmissable appointment: DaTE in Florence. Let’s find out all the novelties about the event from Giovanni Vitaloni, the Chairman of MIDO, the event’s organising partner.  How many participants will there be for the DaTE edition that will be held at the Leopolda in Florence from 21 to 23

MIDO 2018 will be another wonder

Key word: “innovation”. The world’s most important professional event dedicated to eyewear will present the new entries of this continuously-evolving sector. With just 3 months to go, the eyewear world is eagerly awaiting MIDO, Milano Eyewear Show, that will take place at Fieramilano from February 24 to 26  2018. After the last record-breaking editions, MIDO has

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